poster and magazone

magazine

poster

Question one of the evaluation: How does your media product push the codes and conventions of similar media products?

With the video it goes other the ideas behind some choices with in the trailer along with if i believe that we were successful with the execution behind the ideas. Also goes other some other aspects such as the PoV of the camera and the choies of the 3 different perspectives you will see.

Question two of the evaluation: How effective is the combination of your main product and the ancillary tasks?

Within this video i discuss both the poster as well as if they sync together and if they go with the trailer in a way that i liked and if i could have improved it anyway.

Question 3 of the evaluation: What did you learn from audience feed back?

In this video i look at what the majority of the audience say all 3 projects as well as if i changed the project massively or minimally to this change. I also go over some ideas that the feedback said to change but why i didn't change.

Question 4. How did you use new media technologies in the construction and research, planning and evaluation stages?

Sony HD camera

In the construction of the trailer we first used a normal HD camera by sony, At first my group saw this is a limitation. This was because these sort of cameras are low quality usually as well the sound not being the best  so to turn this into an advantage we made it a part of the plot in a way that made scene that certain scenes would be low quality. We also were able to film quicker using one of these cameras due to there being to set up time so film a scene would take less time so we could focus more on make up or costumes or even editing. To get round the sound problems there is minimal sound with in the trailer and instead overlap with a song like you would see in more professional trailer this allowed us to also control tension easer. 

Final cut pro

Final cut was the most important part of the construction of the trailer it allowed us to cut crop move around sections with ease that made it simpler to construct, it also allowed us to customize the music even more to work around the trailer. A lot of this might not have been possible if we used a harder or simpler program such as iMovie. Also with Final cut it had built in features of filters that allowed us to change what we filmed to give effects such as the zombie PoV that was very pivotal to the overall tone of the trailer.

Imovie

iMovie was used in the making of the evaluation videos as it allowed quick simple cuts as well had built in video recording software, this allowed me to create the evaluation and allow me or time to focus on what i would say rather then editing and cutting also made it so i didn't have to use a separate camera i could use the in built mac webcam.

Photoshop

Photoshop allowed the creation of both the poster, and the 'Empire' magazine. The tools with in photoshop made it the best possible program to create these as it allowed a lot of image manipulation that allowed me to change things such as the blood on the zombie shirt on the magazine the burn tool allowed me to darken it in a more maroon color from what it was this made the affect of blood even more present. Also when it came to the poster the filters allowed what i wanted of a throw back poster as it allowed it to look more 70's-80's zombie film poster. These might not have been what i wanted at first but after seen the affect i loved it and wound't be as good if i hadn't used photoshop. Photoshop also allowed us to make affect tone cards for the trailer that we ported over to final cut pro in the end.

The Internet

We used the internet to do a lot of the research. The first time we used the interent in the project was zoomerang.com a website we set up a survey that allowed us to create a target audience and allowed to make 3 pitches that focused on the target audience. Next we used Slideshare.com this allowed us to make a presentation of the 3 pitches that everyone could see and with it on the interent we could with ease bring it up and show it to people and get direct feedback on the ideas. To upload all the video content we used youtube a popular video sharing site that everyone uses. I also used photobucket to upload all the photo content as well.

Empire Magazine

This is the Empire magazine that will advertise the movie.

Poster

This is the poster for the trailer infiltration the trailer we made.

A major technical hitch. :(

Due to a problem on my end both my poster and my magazine cover have been corrupted in the usb meaning that i can not place both of them on my blog meaning that my evaluation has been held up. And due to this being the easter holidays the school is closed meaning it impossible for me to place it on the blog at this time.

If you need to contact me about this call the number 07792859572 it is my personal mobile number and will be available though out holidays for you to contact me about this please do so we can sort something out for the mean time.

Sorry
 craig maskell :(

Shot Number	Shot type	Action	Mise en Scene
1	Establishing shot	Empty street looks deserted	Empty street looks deserted
	Establishing shot	Empty street looks deserted
3	Establishing shot	Empty street looks deserted and man can be seen walking alone
4	mid shot- close up	a man talking to camera as if he is making a 'YouTube' blog
5	similar to shot 3	Silhouette of a man edges up to camera behind the man
6	close up	the mysterious figures feet walks closer
7	same as shot 4	the man sees the figure turns, drops his camera and runs
8	long shot	we see the figure in the distance, the camera pans over to a sign that says 'INFECTED SIGN FOR YOUR OWN SAFETY KEEP OUT'
9	long shot	a group of people are sitting around a table	Low lit room, slightly messy pictures and maps cover walls and tables
10	Mid shot	similar shot but at the end of the table
11	Close up	a man hand points to a sections of a man, the map has sections shaded red he says "his here"	a picture of the blogger is next to the hand
12	mid shot-close up	man says "and were getting him"
13	tone card	'In A World were the Dead don't sleep' not defiant
14	close up	a man in suit at a desk a knock is heard	slightly professional looking room
15	over the shoulder shot of man at the door	a man in suit at a desk he says "Sir, they've infiltrated region one"
16	Mid shot canted	man throws the stack of paper on his desk in anger
17	Mid-long shot, over the shoulder of zombie	man with bat raises it as if to hit the zombie quick fade to black
18	Tone card	???
19	mid shot	man at desk again "get them"	mans a bit more scruffy
20	mid- long shot	man with back to door hands coming through, probabily zombies	the hands will look slightly dirt and so will the man
21	mid- long shot possibly canted	two men back to back
22	close up (of man) long shot (of zombie)	man turns sees a zombie on all fours and turns to run
23	Tone card title	INFILTRATION
24	long shot	of a dead body on his own	lying on the street
25	Close up	Dead face
26	Extreme close up	Of his eye  It fickers
27	Close up	The face jumps towards camera in anger Deep scream continues though the next shots
	Tone card	Coming soon

This was the shot types and ideas we had once again things are subject to change especially the tone cards

Page one

Page two

Page 3

This is a storyboard for our initial pitch with both pictures as well as captions on some to explain shot ideas and what is happing in the shot.

The final pitch for our film trailer.

It is a mash up of Dawn of the Dead/ V for Vendetta/ Monsters.

it set with Zombies

opressive goverment

low production values, isolated area

Scenario

Zombie thriller, set years after a zombie outbreak which is covered up by an oppressive government; a group of freedom fighters trying to live in a 'infected' zone and release the truth.

'Freedom fighters', 'oppressive government'- is the character paradigm

'Outbreak'- event paradigm

'Infected zone'- is the setting paradigm

Treatment

It starts off with a video blog on ‘youtube’ where someone is talking about the infection spreading throughout London. Then a tone card says ‘years later’. We see deserted streets, there is no sounds then a man runs past the camera into the distance, we see a black silhouette, of a man, as he goes forward we see him in a suit, the good guy is in tattered clothes he reaches a fence and climbs over. The other man runs up and sees the sign which says ‘infected zone’. Fade to black.

Another tone card says ‘where the dead don’t sleep’. We see a point of view from a security camera which pans with the good guy. The camera is portioned at the end of the path, he strolls up towards the door, the camera switches to a close up of his hand knocking, and the door is open. The camera switches back which sees the door slowly open. We see the back of a silhouetted man (the fact that he is a zombie is implied), he looks like he may be feasting on an another man. We see a close up of the good guys face, as he backs off. The camera is back at the end of the path; the man slowly backs off after dropping his bat and runs off.

A third tone card shows ‘a cover up that costs the lives of millions’.  Shot from the end of a professional looking corridor or a bunker. Two people are talking one gives the other a envelope, they walk in opposite directions, the camera tracks the person with the envelope he walks into a room the camera is at an over the shoulder shot. He walks in the room, someone is sitting at the desk dress professionally, and says ‘we’re compromised’ hands the letter to him and says ‘his back’, they open the envelope on the table lifts it up to their face and sees an image from the CCTV camera from earlier of the man walking.

The music kicks in and we see a variety of action shots, mostly of running. Then back to the house the camera tracks towards the open door, the zombie looks up with blood around its mouth. We only see this for a second before the title ‘THE RETURN’ flashes up to the screen. It is undecided but we may have the traditional zombie noise is heard over the Title.

‘END’

Key scenes 
'we're comprised'
zombie house scene
infected zone sign
CCTV

Location list 
Abbey wood- desolate land 
craig's house- zombie house
more to be decided




This was just an initial idea subject to change.